Digiu Digital

Digiu Digital at the SAP Innovation Day for CX Spain 2024 in Barcelona

We had the pleasure of attending the SAP Innovation Day for CX Spain 2024, held at the iconic America’s Cup BCN in Barcelona. As one of the highlighted sponsors of the event, Digiu Digital joined industry leaders and technology experts to explore the latest innovations in customer experience.

The event attracted over 500 industry professionals, including business leaders, technology experts, and representatives from sponsoring companies. The impressive attendance demonstrated the interest and relevance of the topics discussed.

Many of our clients were present, including Estrella Galicia, Logista, Abacus, and Actiu. It was inspiring to see so many forward-thinking companies gathered to learn and share their experiences.


Throughout the day, strategies for intelligent CX and the circular economy were presented, along with several success stories from prominent companies. It was inspiring to see how artificial intelligence can elevate the customer experience, driving success in sales, commerce, customer service, and marketing.

A highlight of the day was the presentation by Pau Virós, E-Commerce Manager at Abacus, who spoke about the success of our B2B E-Commerce project. His words reflected the positive impact our solutions are having in the market, and we are proud to collaborate with them on their journey towards digital transformation.

Artificial intelligence can elevate the customer experience, driving success in sales, commerce, customer service, and marketing.

The day concluded with an inspiring session by Quico Taronjí and the presentation of the Intelligent CX Awards 2024 to several leading companies, celebrating their achievements in enhancing the customer experience.

In addition to the talks and interviews, attendees had the opportunity to participate in practical sessions and workshops that covered topics such as personalizing the customer experience, AI applied to CX, and the circular economy. Participants were able to interact with experts and learn from real-world cases.

The event also offered a networking space where attendees could connect with industry colleagues, share experiences, and establish business relationships. Informal conversations and collaboration opportunities were an integral part of the day.


With the presence of numerous attendees, the event was a great success, reflecting the growing interest and importance of customer experience in today’s business environment. We thank SAP and SAP CX for organizing this event and providing us with a platform to share our ideas and learn from the best in the industry.

For more details on the event and our upcoming initiatives, stay tuned for updates on our blog and social media channels.

We look forward to returning next year with even more innovations and insights to share. Stay tuned as we continue to push the boundaries of customer experience and drive digital transformation.

Be Digiu. Be Digital

At Digiu Digital, we believe in making digitization as simple as possible.

We want to take your business to the next level in the digital world. We are experts in e-Commerce and digital transformation, with more than 18 years of experience and more than 500 innovative projects in more than 25 countries, being CX leaders in Southern Europe.

Contact us and discover how we can simplify digitalization for your company.