Marketplace improves customersā experience in airports
Marketplace launched for AENA allows customers to order food from restaurant points that offer food service at network airports. Thanks to this application, orders can be collected at the restaurant itself or at the airport delivery points (Boarding Gate, etc..).
Marketplace Concept
- Digital project to improve the passenger experience, adding value to the suppliers’ commercial proposal;
- Based on offering customers a 360-degree offer that will improve the average sales per passenger and, therefore, add value to AENA’s suppliers.
Cutting-edge technology
- Based on a Marketplace concept on SAP Commerce Cloud;
- Multi-tenant, Spartacus technology (front-back decoupled), 100% mobile. Integration SAP CRM, Cloud Marketing and multiple corporate tool.
