Abacus, a well-known Catalan cooperative with 50 establishments across Spain and over 5,000 customers, recognized the need to modernize their B2B eCommerce platform. Their transition from outdated systems to a cutting-edge SAP Commerce Cloud solution illustrates the impact of strategic collaboration and technological innovation.
Identifying the need for change
They understood the necessity of staying competitive and meeting their customers’ evolving demands. However, their existing eCommerce platforms needed to be improved, failing to support the scale and complexity of their operations.
This gap hindered their ability to provide a seamless customer experience, manage transactions efficiently, and personalize interactions to meet their extensive network of school customers’ unique needs.
Implementing a robust solution
To address this challenge, Abacus partnered with Digiu Digital to develop a robust and scalable solution. They chose the SAP Commerce Cloud for its comprehensive capabilities in handling B2B transactions, enhancing user experience, and streamlining order management processes.
"Digiu Digital's collaborative approach, open communication, and attention to detail have fostered a strong partnership. They took the time to truly understand our business goals and worked tirelessly to deliver a solution that exceeded our expectations,"
Pau Virós, Abacus’ B2B eCommerce Manager
Both businesses collaborated closely to implement the SAP Commerce Cloud platform, designed to maximize their digital potential. This solution facilitated streamlined transactions, personalized experiences, and efficient order management, positioning Abacus to deliver exceptional customer service.
Achieving a smooth transition
After approximately eight months of dedicated effort, the new eCommerce platform went live. Given the importance of timely deliveries for schools and the start of the academic year, a smooth launch was critical for customer satisfaction.
The launch proceeded seamlessly, with minimal issues throughout the process. By adhering to SAP Commerce’s standard functionalities and minimizing custom code development, Digiu Digital ensured a smooth transition, meeting all critical timelines and operational requirements.
Preparing for future growth
With the power of SAP Commerce and the support of Digiu Digital, Abacus is now poised to exceed customer expectations and drive continued success. The new platform enables Abacus to manage their extensive network of school customers efficiently, providing a superior eCommerce experience that is both intuitive and responsive.
The successful digital transformation of Abacus’s B2B eCommerce platform underscores the importance of leveraging advanced technologies and strategic partnerships to stay competitive. By choosing SAP Commerce Cloud and collaborating with Digiu Digital, Abacus has bridged their digital gap and positioned themselves for future growth and success in the digital era.
This case study serves as a prime example of how a well-executed digital transformation can revolutionize business operations, enhance customer satisfaction, and drive long-term success. For businesses looking to undertake similar projects, the Abacus story provides valuable insights and a roadmap to achieving digital excellence.
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This case study serves as a prime example of how a well-executed digital transformation can revolutionize business operations, enhance customer satisfaction, and drive long-term success. For businesses looking to undertake similar projects, the Abacus story provides valuable insights and a roadmap to achieving digital excellence.